Employment

So what's the difference between Google AdWords and Google AdSense? Sometimes people use the two interchangeably, but the two are actually totally different. Advertisers pay to use Google AdWords, which is a form of Pay Per Click. This means they create a series of adverts which usually show up in Google, as "Sponsored Links" when searchers use the keywords the advertiser has specified. These adverts may also show across the internet, on various websites where the website owner has integrated Google AdSense. To integrate AdSense, they will have signed up with Google, had their website approved, and will have then placed a series of advertising units on their website. You may have seen these units appear, as they are denoted as "Ads by Google" to ensure visitors realise they are in fact adverts, not part of the main website. Google AdSense can actually make the website owner money, as Google will give them a certain percentage of the click cost they receive ...

Google has two very well known business products that are known as AdSense and AdWords. For someone new to the internet marketing field they can be a little confusing to understand. So what are the differences? AdSense is focused towards website owners and allows them to earn money by placing Google ads on their array of sites. So for example, once you sign up and get approved all you do is add some HTML code to your site and the crawlers should automatically be able to do the rest. What they will do is to find out what your site is about by looking at the content and theme. It will then find all relevant advertisers and place their ads on your site. Now lets say a visitor find your site and clicks on an ad it find useful, you will now get a portion of the revenue that Google has generated. How much depends on many factors but the higher the quality of your site, the more chance you have of earning money. As a publisher, you are trying to create a site that offers quality value co...

Apple has just released the second beta of iOS 5 for developers. The biggest new addition: Wi-Fi syncing with iTunes 10.5 (also a developer beta released today) is ready to go. We just did a full restore and install of iOS 5 beta so we could test out iCloud's new backup. All you do is log in with your Apple ID and your phone restores from it's last backup point. After a quick download, the phone restarts. You have to log in with your Apple ID and all your apps appear in the same place as they were before. They begin downloading right away. Annoying: We had to enter our Gmail, Apple ID, FaceTime, AND iMessages login again before the apps began downloading. Kind of odd since the Apple ID should take care of all of that. The iCloud backup worked flawlessly. All our apps maintained the same settings, etc. Very cool. Other new stuff: Text message notifications have a new badge on the lock screen. They appear in the center, not the top like before. After our phone went to sleep, the ...